The Successor The Birth of Hyundai Motor Group

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The Successor The Birth of Hyundai Motor Group | 6.6 MB

Title: The Successor The Birth of Hyundai Motor Group
Author: Jin-tae Chung
Category: Development & Growth, Corporate History, Industries
Language: English | 151 Pages | ISBN: 9781606499030​

Description:​

What really gave birth to Hyundai Motor Group?
The Successor reveals the untold story behind the birth of Hyundai Motor Group-one of the world's leading automotive companies. More than a corporate succession story, it shows how a national economic crisis, political transformation, and one family's struggle for leadership reshaped Korean business history.
Set against South Korea's recovery from the Asian Financial Crisis, sweeping corporate restructuring, and President Kim Dae-jung's Sunshine Policy-which opened the door to unprecedented inter-Korean economic cooperation-the book reveals how the late Chung Ju-yung's final vision for cooperation with North Korea became a defining force in the succession battle that ultimately led to the birth of Hyundai Motor Group.
Drawing on firsthand experience as a senior executive directly involved in many of these events, the author takes readers inside boardrooms, government negotiations,...

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