💡 Trivia The Biohazard Symbol Didn't Originally Symbolize Anything - It Was Picked For Being Memorable

[Beatriz9]

A red octagonal sign. You know exactly what this means, don't you?

There are a few symbols throughout the world that are universal, and for good reason. If a person needs to stop to avoid being hit by traffic, they better get the hint quick – no matter what language they speak.

This was the goal in the ‘60s, when the science community wanted to make a universal symbol for a biohazardous item. So, engineer Charles Baldwin teamed up with a marketing firm to find a symbol that didn’t have a particular meaning for most folks, but that was memorable.

What they found was the circular, horn-like look of the modern biohazard sign stuck in people's head. So, they rolled out a campaign assigning the symbol to danger, driving home the point by putting it on a bright orange background.

The campaign worked, and the symbol is used internationally to this day.


(C) ranker

 

[Arise-]

Mayron pa dito lods. Salamat po sa pagshare.

 

[kenesuino]

Solid share boss! Maraming salamat.