PHALTHOUGH starting a business can be a difficult undertaking, it may be even more challenging for women. Often, unequal access to funding limits the best business concepts from women to be actualized, despite their skillset and potential for increased revenue.
In a webinar entitled, "Is VC Funding for Women Founders Getting Any Better?" organized by DealStreetAsia, a Singapore-based financial news website, women founders of startups shared their insights on addressing the gender disparity in venture capital (VC) funding. Among the panelists was Martha Sazon, president and chief executive officer of GCash, the Philippines' leading mobile wallet which saw exponential customer growth during the pandemic and now has 46 million users.
During the event, Sazon shared nuggets of wisdom gained through years of experience in overcoming business challenges and achieving entrepreneurial success. Read on as the woman who helped propel GCash to become the county's number 1 e-wallet shares success tips for aspiring women entrepreneurs.
Build your network. "Everything starts off with connection," said Sazon. Finding a community of fellow women entrepreneurs can offer you connection, networking and support while going through the ups and downs of starting your business.
Build your business' track record. Sazon said that although connections matter in gaining access to capital funding, your business track record should tell a good story on how well you can sustain your business. "
Substance and credibility make a huge difference. In order for investors to take notice of your startup, Sazon said it's important to be thoroughly prepared during business pitches and negotiations.
Find a mentor. Mentorship helps women entrepreneurs make better decisions. Sazon said it's vital to educate women in high school so they take the right course in college, arming them with the tools to eventually start a business.
Support other women. There are easy ways for women-led startups to thrive, such as creating chat groups or building organizations to support fellow women entrepreneurs.
Communicate and believe in your purpose. Credibility also shows when a woman entrepreneur is rooted in something deeper. "Articulate your purpose and believe in it. It will make you more bulletproof on the hurdles that may come along the way," said Sazon.
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In a webinar entitled, "Is VC Funding for Women Founders Getting Any Better?" organized by DealStreetAsia, a Singapore-based financial news website, women founders of startups shared their insights on addressing the gender disparity in venture capital (VC) funding. Among the panelists was Martha Sazon, president and chief executive officer of GCash, the Philippines' leading mobile wallet which saw exponential customer growth during the pandemic and now has 46 million users.
During the event, Sazon shared nuggets of wisdom gained through years of experience in overcoming business challenges and achieving entrepreneurial success. Read on as the woman who helped propel GCash to become the county's number 1 e-wallet shares success tips for aspiring women entrepreneurs.
Build your network. "Everything starts off with connection," said Sazon. Finding a community of fellow women entrepreneurs can offer you connection, networking and support while going through the ups and downs of starting your business.
Build your business' track record. Sazon said that although connections matter in gaining access to capital funding, your business track record should tell a good story on how well you can sustain your business. "
Substance and credibility make a huge difference. In order for investors to take notice of your startup, Sazon said it's important to be thoroughly prepared during business pitches and negotiations.
Find a mentor. Mentorship helps women entrepreneurs make better decisions. Sazon said it's vital to educate women in high school so they take the right course in college, arming them with the tools to eventually start a business.
Support other women. There are easy ways for women-led startups to thrive, such as creating chat groups or building organizations to support fellow women entrepreneurs.
Communicate and believe in your purpose. Credibility also shows when a woman entrepreneur is rooted in something deeper. "Articulate your purpose and believe in it. It will make you more bulletproof on the hurdles that may come along the way," said Sazon.
For more information, visit You do not have permission to view the full content of this post. Log in or register now..